Cyber 5 is just around the corner, and it seems like the holiday spirit is making a triumphant return. Shoppers and Marketers alike are gearing…
Whether they’re called Generation Z, Zoomers, the iGeneration, Centennials or Post-Millennials, the next generation, commonly known as Gen Z, is now reaching adulthood. The oldest,…
As prices tick upward, so do consumer concerns. In January 2023, the Consumer Price Index (CPI) had risen by 6.4 percent across all major categories…
The digital shopper journey has changed dramatically in the past few years. Before, consumers would log in to their desktop or laptop computers to make…
Online publishing continues to grow at a steady pace. By 2025, digital publishing revenue is expected to reach over $11 billion and the ARPU (average…
Both Black Friday and Cyber Monday 2022 were record-breaking days for online retail. On Black Friday, consumers spent $9.1 billion online—a 2.3% increase over 2021.…
What gets marketers’ content noticed and trusted by consumers? It isn’t just relevance – it’s immediate relevance – links to content, offers, products or services…
According to Gallup, consumers will spend an average of $932 on holiday gifts this season, up from $837 in 2021. That’s good news for retailers…